A brand new name and look for e-marketing-news!.
Preparing the way for the launch of:
I launched e-marketing-news back in September of
2002. It was a pretty hurried launch. You see, I started taking
subscriptions for it at my eBook site in 2001. Now, I did this
because everyone had an internet marketing newsletter. So I had
to have one too.
One day, in August 2002, I received an email from someone telling
me that, they had subscribed to the newsletter but hadn't received
the current edition. The reason? There was no current edition.
In fact, there were no editions at all. E-marketing-news was something
I was going to get around to eventually. The subscriptions pop-up
was just running on autopilot and I never really checked the list.
So, after receiving that email, I did.
There were over three thousand email addresses in the database!
As you can imagine, there was smoke coming from keyboard as I
rushed to put the first edition together. The subscription list
continued to grow and grow and the newsletter got bigger and better.
In mid 2005 I mailed out the last e-marketing news. Due to my
ClickZ deadlines creeping up on me at every last minute and my
hectic travel schedule I simply couldn't find the time to publish
anymore. So it just petered out.
However, the site continues to get tons of traffic and recently,
I checked the list again. This time, there's close to 20,000 subscribers.
So, it's time to start cranking out those great columns and interviews
What do you need to do to? Absolutely nothing. The mailing list
remains the same it's just the newsletter getting a new coat of
paint and a fresh look.
I should add that, there'll be a new blog to go with the newsletter
and, in due course, I'll be launching a new forum.
Forum, I hear you say. Don't we already have enough of those?
Yes, there are a lot of forums around. But this one will be different
as it has a sole purpose. Can't say more than that right now.
But keep an eye out for the first edition of Search Marketing
Stuff at the end of March to find out much more.
If there's anything in particular you'd like to see in the brand
new publication, specific columns or specific writers, just let
me know and I'll see if we can work it in: mike|at|e-marketing-news.co.uk
(That email address will cease to exist when the new newsletter
There's quite a lot going on in my life right now and I'm pretty
pumped up about everything. So here's looking forward to the all
new Search Marketing Stuff newsletter, blog and forum.